PFAS-Free Activewear: Why We Say No To Forever Chemicals

There’s a hidden ingredient in many activewear brands’ high-performance fabrics – and it’s one you’d probably rather not wear. PFAS, or per- and polyfluoroalkyl substances, are synthetic chemicals widely used to make fabrics water and stain-resistant. They’re found in non-stick cookware, food packaging, and you guessed it – the gym kit hanging in your wardrobe.

The problem? They don’t break down. Ever. That’s why they’re called forever chemicals. At BAM, we don’t think they belong anywhere near your body or our planet. Here’s what we’re doing about it.

Our Commitment to PFAS-Free Activewear

At BAM, PFAS have never had a place in our activewear, and they never will.

We’re committed to creating clothing that works brilliantly without the long-term cost of forever chemicals. That means thinking carefully not just about what goes into our fabrics, but what we deliberately leave out.

Smarter Fabrics, No Compromise

Ultimate Balm & Novea – Nature-Based Performance Fabrics

The good news? You don’t need harmful chemicals to get high-performance activewear. We’ve spent years developing nature-based, PFAS-free fabrics like Ultimate Balm and Novea – designed to move with you, wick sweat, and feel incredibly soft on your skin. While traditional performance fabrics often rely on PFAS for water or sweat resistance, ours deliver the same results without the harmful side effects. Proving that comfort, performance, and sustainability can genuinely coexist.

Shop Ultimate Balm and Novea.

73 Zero Collection – Fully Recyclable Activewear

Our 73 Zero collection takes sustainability a step further. Every piece is made from 100% recycled polyester – and to be clear, polyester itself is not a PFAS – and designed to be fully recyclable at the end of its life. Because sustainability isn’t just about what fabric you choose. It’s about the whole journey.

Browse the collection here.

Cloud Jacket – PFC-Free Water Repellency

Our Cloud Jacket uses Teflon EcoElite™, a bio-based, PFC-free durable water-repellent finish that performs brilliantly without the environmental cost of traditional chemical coatings. Our 2026 waterproof outerwear range continues this commitment – no forever chemicals, full stop.

Shop here.

Why Choosing PFAS-Free Activewear Matters

It’s better for the planet. PFAS don’t biodegrade. They build up in our environment, water systems, and wildlife. Keeping them out of clothing is one small but powerful way to reduce their long-term impact.

It’s better for your body. Your skin is your largest organ. What your clothing is treated with matters – and PFAS-free means one less source of chemical exposure in your daily life.

It supports better industry standards. Every PFAS-free purchase sends a signal to the wider industry. You’re backing brands pushing for higher environmental standards and helping drive meaningful change across activewear and beyond.

A Movement That’s Growing

More brands are waking up to the impact of forever chemicals and stepping away from them – and that’s a good thing. This is bigger than one company. It’s about raising the standard across an entire industry, and making PFAS-free the norm rather than the exception.

Always Transparent. Always Improving.

We’ll always be open about what goes into our clothes – and what doesn’t. We’ll keep asking the tough questions, investing in fabric innovation, and putting our values first.

PFAS-free is one part of that commitment. But it reflects something bigger: a belief that you deserve activewear that’s kind to your body, the people who made it, and the planet we all share.