What Is Impact Positive?

Because we work with bamboo and organic cotton and because they are sustainable materials, BAM as a company already has strong sustainability credentials. But we have to look beyond our own boundaries at our wider impact, at our supply chain, at what happens to our clothes after you’ve bought them.

Impact positive means finding a way to be truly regenerative, not depleting the earth’s resources and not burying waste. For this, we need to rethink every process in our supply chain. We need to rethink how we make clothes so that they are designed to be circular. If we don’t know how we’ll dispose of it, we shouldn’t make it.

We knew when we set the goal that some of the techniques, technology and infrastructure needed to achieve it didn’t exist yet. That’s why we’re involved in projects to explore and develop new techniques. It’s the only way we’ll get there.