Bam Landing Banner Bamboo Clothing

Purposeful activewear

Why aren’t all clothes made this way?

The next generation of activewear.

One day all clothes will be made this way.

  • 69% of ALL textiles are virgin synthetics made from crude oil. 
  • 73% of all clothing ends up in landfill or incinerated.
  • One in eight workers is involved in the fashion and textile industry and we don't know if they are paid a living wage. 

It doesn’t need to be this way.  Bam was set up in 2006 with this specific goal:  To demonstrate that you can have success doing things ‘the right way’.

To build a business without debt, without investment, in a way your mother would be proud of, treating our suppliers, our customers and ourselves the way everyone would like, at the same time as helping to turn around a polluting industry.

And to have fun while we’re doing it 😊

What if we all did it like this?

We’ve proved you don’t need virgin polyester with our 73 Zero fleeces made from 100% recycled polyester. They’re certified 100% recyclable so they never need to end up in landfill. And we’re creating next gen nature-based fabrics such as Mallea and Novea that use modern techniques to give you all the performance with minimal elastane.

Bam Sewing Made Your Clothes Bamboo Clothing
Bam 73 Zero Range Success Bamboo Clothing

This isn’t just sustainability, it’s our responsibility.

Impact positive by 2030 is ambitious. We can’t dance about the edges, we have to completely rethink our business. These three goals ensure we focus on our three major impacts.

People

Living wages and fair treatment for every person who makes our clothes, right back to the grower.

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Nature

A fully circular range which conserves natural resources, protects biodiversity, eliminates harmful pollution and closes the loop at the end of use.

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Climate

We are re-crafting our Climate story. Read our blog to find out more in the meantime.

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People

Living wages and fair treatment for every person who makes our clothes, right back to the grower.

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Nature

A fully circular range which conserves natural resources, protects biodiversity, eliminates harmful pollution and closes the loop at the end of use.

Discover more

Climate

We are re-crafting our Climate story. Read our blog to find out more in the meantime.

Discover more
bam-from-jungle-to-jumper-desktop-banner-bamboo-clothing

“There are few – if any – companies in the outdoor industry with the environmentally friendly credentials of Britain’s BAM”

Base Magazine

Who makes your clothes?

Why BAM is climate positive

How we measure our footprint

What is circularity and why it’s so important

Is bamboo really better?

Who makes your clothes?

Why BAM is climate positive

How we measure our footprint

What is circularity and why it’s so important

Is bamboo really better?

Follow our Impact Positive by 2030 journey

“If ‘going green’ is hiking to the top of a hill, Impact Positive is scaling Everest. But it’s where every business needs to be headed.”
 
Transparency is key. Each year we publish a report on how well we’ve done, our hits and misses, and the plan for the next year so we hit our 2030 goal.
Follow our story

Sustainability & Ethics FAQs

73% of clothing ends up in landfill or incinerated. To get that to zero we need to make it easy not just to recycle but to recycle in a meaningful way.

Recycle Your BAM Clothing

Refreshing your wardrobe shouldn’t mean your old favourites go to waste. That’s why we’ve teamed up with The Salvation Army to give our UK community a simple, sustainable way to recycle or reuse, pre-loved clothing avoiding landfill

This partnership helps us look after what happens next. By working with The Salvation Army, we’re making it easier for clothing to stay useful for longer – and helping keep good pieces out of landfill.

How does it work?

It’s donating made easy. Just generate a free returns label, drop your parcel at your local collection point, and your clothes go straight to The Salvation Army. Fuss-free, planet-kind, and a lovely way to clear space while doing good.

Once received, your BAM pieces are carefully assessed. Depending on their condition, they’ll be resold, recycled, or remanufactured – ensuring nothing is wasted and every item supports a more circular future.

Why should I donate?

In the UK, over 336,000 tonnes of clothing end up in landfill each year. By choosing to donate, you’re helping to keep textiles in use for longer, reducing environmental impact, and supporting a charity creating real, positive change.

Donate now

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Only 1.4%* of carbon emissions from producing our clothes is generated by transport from China. It’s surprisingly small.  

To put that in context, washing our clothes contributes 14.8%* of the carbon emissions of clothing throughout its life cycle.

We’ve looked at all the emissions generated throughout our product life cycle from the moment the bamboo leaves the soil right through to laundry and recycling. This means we can plan how we reduce those emissions. 

What this has clearly highlighted is that using a sustainable crop like bamboo far outweighs the impact of importing it.

*Based on BAM’s measurement of our total footprint in 2019

You’ll notice that whenever we describe the fabric our clothes are made of, we call it bamboo viscose. The viscose process is the way the bamboo pulp is turned into a fabric and this uses chemicals.

Bamboo is one of the most sustainable crops on the planet but one of the criticisms of bamboo viscose is that it’s not as eco-friendly as it might first appear because of this chemical process.  

Every clothing business has a chemical footprint but we believe all clothing manufacturers should ensure safe chemistry and zero water pollution to protect the local population as well as wildlife and its habitat.

As part of our goal to be impact positive, we are reducing any remaining pollution from our textile processing to zero. To do that we’ve traced back through our entire supply chain to ensure we know exactly who is making our fibre and dyeing and finishing our fabrics. When it comes to the viscose process, we have visited both of the viscose producers used by our suppliers. We know for ourselves exactly how our bamboo viscose is made and we have made a commitment to  only work with textile manufacturers who have responsible chemical management systems and waste treatment practices and who invest in the technology needed to make things better.

We don’t shy away from the realities of bamboo viscose because – despite these chemicals – it is still one of the most sustainable fibres available and it’s a planet-friendly alternative to conventional viscose, cotton & polyester. 

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Our Partners

To discover how our partners are helping us on our journey click here

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Learn the lingo!

Know your climate positives from your carbon neutrals? Zero waste from your regenerations? The terminology used when going green can be confusing. Fear not, clarity is a click away with our handy glossary.

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