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I just wanted to update everyone on how we’re doing at BAM. With almost everyone...
One of fashions biggest bugbears gets an overhaul (Road tested by Rosie) This year denim...
I’m sure I’m not the only one finding life since the COVID-19 outbreak an emotional...
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Who are Green Story? We launched Green Story in 2015 with the goal to get...
The word ‘sustainable’ is everywhere. When we say we’re a sustainable brand, what does that...
By The Ellen MacArthur Foundation It’s difficult to find a garment as widely embraced, worn,...
From ethical, naturally derived ingredients, to packaging made from recycled ocean plastic, Bam Ambassador Rosie...
If jeans are bad for the environment, why are we launching our first pair? What’s...
At first, adjusting to “the new Covid-19 normal” of working from home, socialising over Zoom...
How not washing my t-shirt for five days straight gained me street cred – By...